Website Design London – City Special Metals
Website Design London. Sugarcane were recommended to City Special Metals through a referral from an existing client. After chatting over the phone, we were invited down to London to meet the team and discuss their requirements. City Special Metals deal in supplying different types of metal to a wide range of sectors. Aerospace, Aviation and the Motor industry are just a few areas that the company service.
City Special Metals approached Sugarcane to create a new brand identity that would encompass an entire suite of marketing materials. Firstly, we set about creating a new logo design. The visual mark element of the design was centred around a cross section of the type of metals that the company traded in. The colours represented the actual materials used.
Once the logo design was signed off, we concentrated on the stationery design. We designed business cards across the different sites, letterheads and comp slips. Once the stationery was complete we then started on the brochure design and corporate folder design.
Website Design London – Starting the website
Once the logo design and offline marketing materials were designed, we then focused on the website design and development. There were quite a few aspects to take into consideration with the City Special Metals website. Firstly, it needed to be multi lingual as the company has a lot of international business. Secondly, we needed to design and deliver a lot of mini websites that featured single product ranges.
Sugarcane have been working with City Special Metals now for over 3 years. We are looking after their website maintenance on a monthly basis as well as developing more mini websites for further products.